HENCEFORTH ARMENTEL TO OPERATE UNDER "BEELINE" BRAND<br /> " />


HENCEFORTH ARMENTEL TO OPERATE UNDER "BEELINE" BRAND

  • 08-04-2008 23:00:00   | Armenia  |  Economy
YEREVAN, APRIL 8, NOYAN TAPAN. Henceforth ArmenTel will operate under the "Beeline" brand, the management of VimpelCom company (Russia) - ArmenTel's owner announced. Armenia is the 7th CIS country to use "Beeline" brand. The entrance of ArmenTel into the group of companies operating under "Beeline" brand is aimed at strengthening the positions of VimpelCom's international brand. Mobile communication cards with the new brand are already on sale and will be used along with the previous cards until the latter go out of circulation. According to the acting director general of ArmenTel Genady Kalgashkin, the change of the brand presupposes a new approach to the level of servicing and the quality of provided services, as well as a complete reformation of the sales network and innovation of the company's corporate culture.
  -   Economy