VivaCell-MTS is the sponsor of the joint Armenian-French project of staging Anoush Opera
27-04-2013 13:24:09 | Armenia | Culture
Newly-interpreted opera's opening night took place in the National Academic Theatre after Sundukyan
Cannes Film Festival award-winner Serge Avedikian and French choreographer Nicolas Musin have given ‘fresh breath’ to the Anush opera of Armen Tigranyan. The Opera with 100 years of history with its new interpretation is a bold call: to reevaluate the strongly-held stereotypes of the society by adopting human approach and behavior.
The joint effort of Armenian and French specialists is a mixture of conceptual and technological solutions. When working on their realization, the producer and choreographer tried to keep in line with the general concept of Tigranyan, and not to nontradict it. At the same time, they gave it entire breadth and depth of the modern ity. The realization of this ambitious project, including its conceptual, financial as well as production components took over 2 years.
“There are works of art, which are a creation of a certain epoch, and drew tremendous admiration of the public. However, there are some works, which do not lose their shine and actuality, perceived as an unsurpassed value. The literary heritage of the All-Armenian Poet – Hovhannes Tumanyan, is another representation of this.
Geniously simple and deeply insightful poem is regarded today as having a universal value. It’s a pride to sponsor a noble initiative like this, the purpose of which is to make us to rethink once again over the whole heritage left by Tumanyan,” VivaCell-MTS General Manager Ralph Yirikian said.
In order to bring to life the new interpretation of the opera, the chief characters were chosen from the Conservatory based on open competition. The natural beauty of Lori region is depicted by means of a big screen used as a backdrop. New ‘Anush’ is expected to become one of the most significant cultural events. The next staging of it will be in Paris.
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About VivaCell-MTS
VivaCell-MTS (K-Telecom CJSC) is Armenia’s leading mobile operator, having the widest 2G/3.75G/4G network reach and spreading a wide range of Voice and Data services all across Armenia. Having the best of the Armenian people interest at heart since its launch on 1st July 2005 and in a short period of time VivaCell-MTS has managed to build a nationwide network and a considerable customer base. VivaCell-MTS drives innovation and aims at always being at the forefront of any development serving the Armenian mobile communications market. For more information, visit www.vivacell.am
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