SALE OF ARMENIA-GEORGIA-TURKEY REGIONAL TOUR PACKAGES
STARTS IN BRITISH MARKET
29-04-2008 20:00:00 | Armenia | Economy
YEREVAN, APRIL 29, NOYAN TAPAN. A British tour operator has
started the sale of tour packages for Armenia-Georgia-Turkey
route, NT correspondent was informed by Alan Saffery, chief
expert of the USAID-financed Competitive Armenian Private Sector
(CAPS) program.
In his words, British tourists are interested in visiting
Armenia by Armenia-Georgia regional tour packages, which is
conditioned by a short duration of flights (only 5 hours)
between the countries. Japanese tourists may also be interested
in purchasing regional tour packages icluding Armenia.
It was mentioned that sale of regional tour packages, which
include Armenia and other regional countries (except Georgia),
in international market is connected with solution of political
problems. For example, the sale of Iran-Armenia tour packages
has encountered problems in the U.S. market.
In the opinion of Nadia Pasqual, the program's travel
marketing and communication advisor, 20-30% of Italian tourists
visiting Armenia by tour packages travel to our country by
purchasing Armenia-Georgia regional tour packages. The total
duration of their tour packages is 13-14 days, while those
visiting only Armenia spend 8-9 days here. Armenian and Georgian
tour operators cooperate on organization of several regional
tour packages, and during such combined travels, no tour
guide-related problems arise. In order to encourage the sale of
regional tour packages in international markets, Armenian and
Georgian tour operators should particularly make joint efforts
to brisk up marketing activity.